Citizen Brand

Marching Babies

Here is the new PSA promoting the March for Babies - March of Dimes' primary fundraiser to support their mission of stronger, healthier babies! Work produced by Barkley in our continued partnership with the March of Dimes.

 

 

 

2011 March For Babies

It's time to start thinking about March for Babies. Lots of bad weather right now, but it won't be long before we can look forward to taking our steps to help more babies be able to take their first steps. Check out the new PSA produced by the March of Dimes and Barkley.

 

 

Thanks Nicole

Maddie & Nicole

This weekend is the kickoff for the March for Babies around the country. The signature fund raising events for our client, the March of Dimes, will engage hundreds of thousands of people across the nation over the next couple of months raising important money for programs and research to make sure all babies are born healthy.

Each March for Babies will have hundreds of stories emerge as to why people are participating. For example, in Nashville this weekend, actress Nicole Kidman will lend her voice and support to the March of Dimes. Celebrities are an important part of cause programs because they increase the visibility and awareness of a cause.

But the true star that is emerging as the 2009 March for Babies kicks off is the memory of a darling 17-month old girl named Maddie Spohr. Maddie was born premature. And as we know, premature births result in difficult health issues for the baby and heart wrenching moments for the parents, family and friends of each premature baby.

Maddie and her parents, Mike & Heather, fought hard but on April 7, Maddie passed away. What has happened since her death is nothing short of a movement to make sure Maddie's fight continues through all of us. The "mommy" blogger community has picked up the call for action and a "March for Maddie" site has emerged.

Fortunately, there is an easy way we can all do our part to make sure Maddie's fight continues. She represents thousands of other babies who are fighting health issues right now because they too were born premature. All you need to do is log on to marchforbabies.org and either donate, start a team of your own or check with your local March of Dimes chapter to see when your community's March for Babies will be this spring.

This weekend, Maddie Spohr and Nicole Kidman have something very important in common - helping us to imagine the day when all babies are born healthy.

March for Babies

 

It is an important time of year for our client, the March of Dimes. In cities and towns across America, people who imagine a day when all babies are born healthy are organizing their 2009 March for Babies. If you know someone who is thinking about having a baby; getting ready to have a baby; or, just had a baby, you qualify to walk a mile or two in a March for Babies near you. Call your local March of Dimes chapter or go to www.marchforbabies.org  to sign up. For additional encouragement, watch this.